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Every expo attendee visits the New Product Showcase to find the innovative & new products.

Exhibitor, Your participation is a perfect way to highlight your newest additions, provide all of these attendees a first-look at what’s new in the marketplace.

Attendees, this should be your first stop before heading to the exhibits and demonstration areas. Here, you’ll get an overview of what’s new on the show floor. The New Product Showcase is the one-stop shop for all that is new!

Reasons to Enter New Product Showcase

  • Spotlight – The New Products Showcase is the number one destination of attending buyers and media.
  • First Entry Freebie: There is no charge for your first product entry in the Showcase.
  • Booth Traffic: Participation in the Showcase is a proven booth traffic driver.
  • More Products, More Savings: Additional entries are just 7500/= if entered before December 31, 2016, and 15,000/= thereafter.


EXHIBITORS: Attend the Ideal Interiors Expo Briefing to learn more about this new section. Be sure to fill up your New Products and/or Featured Products application form.

Step 1: Gentlemen, Start Your Scanners…
ATTENDEES: Head on over to the New Products Showcase.

EXHIBITORS: Want to feature your products in the New Products Showcase? Head on over to the registration form and get your products signed up! If you didn’t already know, your first product registration is free – so there’s really no excuse NOT to.

Step 2: Scan It Like You Stole It
ATTENDEES: Walk around and scan all the products you’re interested in. This is your shot to research all the new products our exhibiting companies offer, and it’s all in one place. There’s no limit, go crazy!

Step 3: Shop It Like It’s Hot
ATTENDEES: The QR codes scanned will contain key information on how to locate and contact the exhibitors who manufacture or stock the products you’re interested in.

EXHIBITORS: Deliver your products onsite at the Interiors Expo during the New Products Showcase check-in hours (see: Rules & Regs).

Step 4: With Great Data, Comes Great Profitability
ATTENDEES: You scanned it like you stole it, you dropped it like it was hot, now it’s time to track down those exhibiting companies on the show floor and get some face-to-face time to learn more about the products you’re interested in!


2017 Highlights

The Expo Showstopper



Ideal Interiors Expo is the largest interiors show-case event in East Africa. Being a platform of ideas, it strictly displays aesthetically appealing, technologically advanced and sustainably sound creative interiors, which gives opportunities to sellers to connect with decisive customers.
The event brings together the interiors industry stakeholders to create business synergies as they engage with the ever new-ideas-demanding-customers. The expo thus serves as a key tool for industry players seeking to position themselves as leaders in a highly competitive market.
About the showstopper
Ideal Interiors Expo Show-house, branded the Ideal Home of Creativity emerges as one of the event’s top event highlight. It is an ultimate spot of enriching ideas and opportunities.
Being one of the most frequented by visitors touring the expo, it provides ideas of tip-top furnishings from a number of creative interior designers. Theirs is to create the best possible environment that will be most outstanding for expo visitors.
How It Works
Through advance planning and best use of space, combined with a highly creative design elements, the lead designer gets in-touch with all prospective exhibitors required to actualize the show-stopper.
Subject to product suitability, suppliers are invited to participate in the show-house by displaying their products in this full sized home, office or hotel room. Among the areas of concessions include furnishings, décor, fabrics, kitchen, bathrooms, energy saving, space saving, windows & doors, roofing, flooring and carpets. Other areas are tiling, art, linen, accessories and kitchen equipment.
Commitments to actualize the show-house are then expected in at-least one month before the expo. Joint meetings for interested parties are subsequently held by the lead show-house designer on weekly basis.

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2017 Highlights

Full Room sets



Everything You Need To Transform Your Space!

You look in your kitchen, you look in your living room, you look in your dining room and you know – there is great potential to change your home into something you can be proud of – a living space with the taste, style, comfort that fits your way of life.

At Ideal Interiors Expo you’ll discover the latest trends in interior design, learn about colour, styling, décor and home technology and see all the alternatives in furnishings, floor covering, kitchens and bathrooms.

No other home event offers you such a large number of real life room staging, a whole range of expert advice corners, interactive and informative presentations, a full size show house and interior designers on hand to help you achieve the home and lifestyle that you deserve.

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Ideal Garden

Ideal Garden Inspiration



What better way to seek inspiration for your own exterior spaces than by exploring the beautiful show gardens, on display at the Ideal Interiors Expo every year? Whether planning a new patio, looking for the perfect furniture set, or looking to turn your garden into that extra ‘outdoor room’ to relax in and enjoy with a luxury swim spa, then Ideal Gardens at Ideal Interiors Expo has it all.

Get innovative, on-trend ideas for how to create an outdoor haven for you and your family from the creative schemes. It’s the perfect opportunity to see diverse gardens bursting with new ideas  – get inspired by clever plant arrangements, sustainable techniques and creative ways to maximize small urban spaces.

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